The South Asian Travel Awards (SATA), the region’s most esteemed platform recognizing excellence in travel, tourism, and hospitality, proudly announces this year’s edition to be held in Colombo, Sri Lanka, in collaboration with the Sri Lanka Tourism Development Authority (SLTDA). This will be the 9th edition of SATA, which will take place from 19th to 20th September 2025 at Cinnamon Grand Colombo, serving as the Official Host of the event. The success of SATA 2025 is made possible through the invaluable support of its distinguished partners. Honda Marine joins as the Platinum Partner, while The Hawks Pvt Ltd, Velana International Airport (VIA) and Allied Insurance Company of the Maldives serve as Gold Partners. Bizspoke and Renaatus join as Silver Partners.
Since its inception, SATA has remained dedicated to celebrating innovation, service excellence, and the evolving spirit of South Asia’s tourism industry. With participation from leading stakeholders across India, Maldives, Sri Lanka, Bhutan, Nepal, and Bangladesh, SATA 2025 is going to be a landmark gathering that further strengthens regional collaboration and honors the industry’s top performers.
SATA continues to be a promoter for growth, innovation, and cross-border collaboration within the tourism industry. SATA 2025 edition will not only honor outstanding contributions but also serve as a strategic platform for thought leadership, networking, and regional unity. As the host nation, Sri Lanka will showcase its unmatched hospitality, resilience, and commitment to tourism development on a global stage.
Regional hospitality is elevated by a network of Hospitality Partners including Mandarina Colombo (Sri Lanka), Sheraton Grande Bangalore at Brigade Gateway (India), Andaz Delhi (India), Hulhule Island Hotel (Maldives), Holiday Inn Express Kathmandu Naxal (Nepal), Zhiwaling Heritage in Paro (Bhutan), and Holiday Inn Dhaka City Centre (Bangladesh). SATA 2025 is proudly endorsed by key tourism bodies and associations across South Asia, including Sri Lanka Tourism Development Authority (SLTDA), Sri Lanka Tourism Promotion Bureau (SLTPB), Nepal Tourism Board (NTB), Visit Maldives Corporation Limited, and major national travel associations such as TAAI – Travel Agents Association of India including other leading Industry stakeholders, travel and hospitality partners in the Maldives, Bangladesh, Bhutan, India and Sri Lanka.
Further amplifying the reach of the event, SATA 2025 is supported by an extensive Media network across the region. This strategic collaboration ensures widespread engagement and visibility across the region’s key tourism markets.
