Cinnamon Hotels & Resorts announced the appointment of Shavinda Jinadasa as Commercial Director for its Sri Lanka Resorts sector. In this newly elevated role, Shavinda will assume overall strategic direction and positioning for the sector, bringing the Sales, Marketing and Revenue functions together under a single commercial mandate across all nine resorts in Cinnamon Hotels & Resorts’ Sri Lanka Resort portfolio. 

In his new capacity, Shavinda will be responsible for shaping the sector’s commercial strategy, aligning revenue and distribution, deepening key market and trade relationships, and ensuring consistent brand positioning as the Sri Lanka Resorts sector of Cinnamon Hotels & Resorts continues to grow its share of leisure, MICE and luxury travel demand into Sri Lanka. 

Commenting on the appointment, Johan Aschan, Area Vice President of Cinnamon Hotels & Resorts, Sri Lanka Resorts commented; “Shavinda has been instrumental in strengthening the Cinnamon Hotels & Resorts Sri Lanka Resort sector commercial performance across some of our most competitive markets, and this appointment reflects the trust we place in his ability to lead at sector level. Bringing Sales, Marketing and Revenue under a single commercial vision will sharpen how we position all nine of our Sri Lanka properties, and we are confident that Shavinda is the right fit to lead that integration.” 

Shavinda brings over 15 years of experience with Cinnamon Hotels & Resorts, having built an accomplished career across both the Colombo Hotels and Sri Lanka Resorts sectors. Beginning his journey as a Sales Executive with Keells Hotel Management Services, he has steadily progressed through a series of senior sales and marketing leadership roles, most recently serving as Director – Sales & Marketing for the Sri Lanka Resorts sector prior to his new appointment. 

Throughout his tenure, Shavinda has played a pivotal role in strengthening the commercial performance and market positioning of the resorts portfolio. He was instrumental in establishing and growing the Luxury & Lifestyle segment within the Sri Lanka Resorts sector, helping expand the portfolio’s appeal to high-value traveller segments while driving strategic sales initiatives and enhancing the brand’s presence in key international markets. 

He holds a Master of Business Administration in International Business Administration from Birmingham City University and is an alumnus of S. Thomas’ College, Mount Lavinia. 

With extensive experience across both the Colombo Hotels and Sri Lanka Resorts sectors, and a strong understanding of the business, Shavinda is well positioned to support the continued growth and success of Cinnamon Hotels & Resorts’ Sri Lanka Resorts portfolio.